Content creation
Betty
Alongside working on Pink Parcel at IAMT, I worked on the sister brand Betty. The aim was similar; empower, educate and normalise periods. Betty was born to support and champion young girls on their way to adulthood to provide the support and knowledge needed to be confident when starting their period.
Working closely with the illustrator, photographer, and lead by the head of design, I created assets across instagram, facebook, and emails.
