hkt.

brand launch including social content creation & photography, billboard design, website design, brand guidelines & leaflet desgin

my role: designer, art director & photographer
year: 2019

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Instagram story artwork of rotatating photography and bold graphics

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HKT by Hackett website landing page design, including black and white imagery and HKT animation

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HKT by Hackett animated social media post showing billboard creative

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HKT by Hackett animated shop now digital banners

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HKT by Hackett animated 'WIN' competition social story

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Glitch animation of HKT by Hackett clothing overlaid on London building

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HKT flagship store leaflet creative including bold Spitafields store address

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Social media post design introducing HKTxLDN

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Art directed by Tayla Wetherick – graphic designer at Tay•la creative fashion photography of man wearing HKT by Hackett clothing with London skyline

Art directed by Tayla Wetherick – graphic designer at Tay•la creative fashion photography of still life HKT bag

Art directed by Tayla Wetherick – graphic designer at Tay•la creative fashion photography of man wearing HKT by Hackett clothing with rustic wood backdrop

Close up of HKT menswear clothing by art director Tayla Wetherick at Tay•la creative

Shot from below of man wearing HKT tracksuit with London's tower bridge in the backdrop – art directed by Graphic Designer Tay•la Creative

Still life photography art directed by Tayla at Tay•la Creative. HKT tracksuit bottoms.

Art directed photography by Tayla Wetherick inlcuding close up of HKT jumper with bright backdrop

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